4.8/5 based on more than 9,465 reviews
Elsa - Cream Maxi Dress by Allegory
Regular price
£300.00
£74.95
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Free delivery with Royal Mail
30-Day Money-BackGuarantee
Pay Safely with Credit Card
Sent Tue 15/09
Free Delivery
STOCK UPDATE
Due to high demand, only a few items are left in stock. If you can still click "Add to Cart", the item is still available.
Description
Make a statement with the Allegory Elsa Cream Maxi Dress!
Elevate your style for any special occasion with our stunning Allegory Elsa Cream Maxi Dress. Perfect for parties, weddings or bridal celebrations, this dress is made from luxurious pleated devoré chiffon in a soft cream shade that exudes elegance and romantic playfulness.
With voluminous puff sleeves and an A-line silhouette, the dress offers effortless, ethereal elegance. The asymmetric length and hem add a modern twist, while the fully lined skirt ensures comfort and coverage. The concealed zip fastening is both practical and flattering.
Key Features:
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Long party dress, ideal for special occasions or wedding events
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Pleated devoré chiffon in ivory cream
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A-line style with asymmetric length and hem
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Statement puff sleeves for a dramatic effect
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Fully lined skirt to prevent transparency
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Invisible zip at the back for a seamless look
DELIVERY & ORDERS
All orders are dispatched via Royal Mail to ensure fast delivery. Due to increased demand during the sale, stock is limited; we recommend placing your order early to avoid disappointment.
30-DAY MONEY-BACK GUARANTEE
Not quite right? Changed your mind? No problem at all! You can return or exchange your item within 30 days of purchase.
What our customers say
Excellent
4.8/ 5
based on more than 9,465 reviews
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
Charlotte Bennett
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Emily Hughes
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
Sophie Clarke
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
Olivia Bishop
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Rebecca Whitmore
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
Isabelle Foster
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
Charlotte Bennett
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Emily Hughes
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
Sophie Clarke
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
Olivia Bishop
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Rebecca Whitmore
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
Isabelle Foster
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
Charlotte Bennett
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Emily Hughes
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
Sophie Clarke
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
Olivia Bishop
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Rebecca Whitmore
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
Isabelle Foster
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
Charlotte Bennett
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Emily Hughes
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
Sophie Clarke
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
Olivia Bishop
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Rebecca Whitmore
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
Isabelle Foster
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
Charlotte Bennett
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Emily Hughes
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
Sophie Clarke
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
Olivia Bishop
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Rebecca Whitmore
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
Isabelle Foster
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
The quality blew me away from my very first order. Soft fabric, a perfect fit, and it showed up way ahead of schedule. I'm already eyeing my next piece.
Charlotte Bennett
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Easy website to use, and when I needed to return something, the refund came through really quickly. Great experience overall!
Emily Hughes
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
I've already recommended it to all my friends. The pieces are stylish, well made, and go with everything. It's rare to find an online shop with this level of quality.
Sophie Clarke
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
It exceeded my expectations. The photos already looked great, but it's even better in person. Careful packaging, fast delivery. I'll definitely be back.
Olivia Bishop
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Excellent value for money. I bought two pieces and both exceeded my expectations. Sarah London is now my go-to shop.
Rebecca Whitmore
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
I'd recommend every single piece from the Three Set Pieces collection, no hesitation. I bought the full set, and each piece has flawless finishing, the fabrics are excellent quality, and they all work beautifully together. This is one of those collections that's truly worth having in full.
Isabelle Foster
- What our customers love most
Sarah London
More than just a clothing store, Sarah London aims to be a space for personal expression, where every woman can find pieces that adapt to her pace, her silhouette, and her lifestyle. Inspired by the understated elegance, urban sophistication, and cosmopolitan character of London, the collection strikes a balance between timeless classics and contemporary trends, inviting every visitor to feel confident, authentic, and elegant on any occasion.
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Free delivery across the United Kingdom with tracking included on all orders.
30-DAY MONEY-BACK GUARANTEE
At Sarah London, you can shop with peace of mind thanks to our 30-day money-back guarantee.
SECURE CHECKOUT
At Sarah London, you can securely and conveniently pay for your order using Credit Card.
FAQs
How long does an order take to arrive?
Orders are shipped within 24 business hours of payment confirmation, with delivery usually taking 4 to 7 business days.
How long do I have to return a product?
You can return or exchange your product within 30 days of receiving your order. To start the return process, just get in touch with our customer support team.
Are the payment methods secure?
Yes, all of our payment methods are fully secure and protected by the latest security technology.
Can I make changes to my order after it's confirmed?
If you get in touch within 24 hours, we'll do our best to adjust your order exactly to your needs. That said, orders are processed as quickly as possible, so it's best not to wait too long.